Zhengzhou Zhonglian Online and Offline Service Reaches the Goal of First Month of Chinese Lunar Year of the Ox

 

“The plan for a year lies in the spring. Our company officially started construction on the seventh day of the January on China lunar cylinder. Some key departments even came earlier to arrange production and sales in advance.” Just after the Spring Festival, Zhengzhou Zhonglian Harvest Machinery Co., Ltd. (hereinafter referred to as “Zhengzhou Zhonglian”) Deputy General Manager Yang Bin returned to his job early. This year, in order to actively respond to the call of the country, the non-local employees of Zhengzhou Zhonglian chose to celebrate the New Year on the spot, welcome the new year with full enthusiasm.

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“The employee attendance rate is 100%. As soon as we started work on the February 18, the three production lines started production in an orderly manner, without stopping.” Yang Bin said. In addition of the busy production line, there is also a team in Zhengzhou Zhonglian working non-stop. “In 2016, the company set up an e-commerce department to strengthen online promotion and sales. Especially when the epidemic is severe in 2020, online communication has become the main channel between users and the service team, and the conversion of online traffic has played a significant role in sales. It has basically formed a three-dimensional business model combining online and offline, which support the promotes and communicates of products get to users in all aspects, and gradually expands the influence of the brand through new media platforms such as Tick Toc.” Yang Bin introduced.

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Due to the sudden arrival of the epidemic last year, insufficient supply of parts and high demand from users put a lot of pressure on Zhengzhou Zhonglian’s production. “With the experience at the beginning of last year, the company arranged the production plan in advance this year. As early as the end of last year, we started the production and stocking of the three major series of products. At present, all series of products have been put on the market.” Yang Bin told reporters, Zhengzhou Zhong Lian has always adhered to market-oriented, constantly developing new technologies and deploying new products. As far as the wheat machine is concerned, Zhengzhou Zhonglian continued to improve and upgrade on the basis of Xinjiang-2 until the Xinjiang-8 series in the past two years. The corn machine also launched a new product 4YZ-3W/4W suitable for Yellow River, Huaihai River and Haihe River area and regions with similar climates.

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At the same time, Zhengzhou Zhonglian insists on development and promotion of economic crops harvesting machinery. Especially based on 2020, the sales of Zhengzhou Zhonglian’s self-propelled peanut picking and harvesting harvester sales breaks through 3,000 units, once again leading the way in sales. “According to market demand, we have increased the production and sales tasks of self-propelled peanut picking and harvesting machines this year.” Yang Bin said that since 2017, Zhengzhou Zhonglian’s self-propelled peanut picking and harvesting harvester entered the market and have been gradually accepted by users. The sales network has also expanded from the central China area. The current sales network has spread to Hebei, Shandong, Anhui, Inner Mongolia, Northeast and other regions, and entered one of the main peanut producing areas in the world ,India and won the good feedback from users.” The self-propelled peanut picking and harvesting harvester has been widely promoted and used in main peanut production area of China. With the expansion of the market, the R&D department is constantly making technological improvements to meet the individual needs of various regions, at this year we will focus on the sandy land in the northeastern region of China. How to make peanut harvester more suitable for most peanut growing areas in the world is the direction of our next efforts.” He said.

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According to user’s feedback, Zhengzhou Zhonglian has made a number of adjustments on the 2021 peanut harvester, mainly related to product reliability, adaptability, and comfort. Among them, the cab has been upgraded, noise reduction, comfort, visual aesthetics, etc.; in terms of electrical system, in order to adapt to the operation in the low temperature environment of Northeast and Inner Mongolia area, the electrical system has been upgraded from the original 12V. to 24V, for the problem that peanuts are planted on sandy ground and the bearing capacity and friction of ordinary tires are weak, the guide wheel tires are upgraded to off-road tires, which have stronger grip; according to the user’s proposal, a protective frame is installed on some of the periphery to allow users can drive safely; provide closed front axle and four-wheel drive configuration to meet user specific needs.

 

The 2021 model also adopts new cover and decorations to meet the user’s aesthetic standards for the product; many other aspects have also been improved and upgraded in response of users’ opinions. The self-propelled peanut picking and harvesting harvester is a new product that has only been introduced to the market in recent years. It has changed the original peanut harvesting way and needs to further satisfy the current national diversified peanut planting mode. “Agricultural machinery and agronomic integration is still the difficulty of achieving mechanized harvesting of peanuts, which greatly increases the difficulty of cross-regional operators.” Yang Bin said, based on this, in 2021, one of Zhengzhou Zhonglian’s goals is to continue to innovate and develop new products to meet the diversified needs of the market, with the best quality products to help the development of peanut mechanization, so that more users are familiar with the benefits of mechanized harvesting, and promote the development of peanut agricultural machinery and agronomy integration.

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Post time: Mar-09-2021